A BRAND-DRIVEN STORY TELLER
Aranzamendez has twenty-three years of out-of-the-box creativity, a brand-driven design leader with a gift identifying trends. She has built portfolios of local, regional and global brands evidenced by award-winning designs and satisfied clients.
Arlene is a hands-on creative brand strategist combined with a highly, multi-faceted experience and knowledge working on integrated marketing across all platforms. A brand-cop focused on a holistic approach for business, marketing strategy and design to ensure a consistent and effective brand message while developing meaningful, functional and authentic brands for companies big and small, governmental agencies
and start-ups.
She works well and effectively on a "client-based" team structure. It facilitates accountability and streamlines communication from both parties. Clients are serviced much more efficiently when working collaboratively toward the same goal.